Web Development and Marketing Services

Matador member, Rylee Wedekind, with over 16 years of experience providing and implementing marketing and business communications strategies leads this division of the company. Her experience helps Matador build websites for clients that encompass the big picture of business communication and not just an all-flash and no substance website.

What makes a great website....it's the content

Every website must start with a clear vision of what the company believes. If this isn't clear, the target audience won't be able to figure it out either. All web development efforts at Matador start with the five 'W"s: who, what, where, when and why. Only when these are answered, does Matador begin to build a plan for its client's website build-out.

It's also the overall messaging of your company

A website is only one piece of the pie, albeit an important one, when it comes to getting the company's message out to the world. Matador works to build a website that is an extension of the company's overall communications. If there isn't a strategic communication plan, we can help develop that as well. There should always be consistency in messaging.

And what's with all this SEO stuff?

Ah, the snake-oil of the 21st century. There are lots of experts out there that will take your hard earned money for a "quick" fix to your Google ranking problems. For the most part, good SEO really relies on the following: great titles, clean code, relative external links and pertinent content. If you have those items throughout your site, you're well on your way to achieving a good ranking. Every Matador website is built on these principles.